The new home store at American Plant opens tonight. It’s called Tinge. I may have to learn how to make this constellation pendant lamp. <3 (at American Plant)
Centered: This Supercut Gets to the Heart of Wes Anderson’s Symmetrical Film Styling / via @thevisualnews
Shamrock Tortilla Chips
1 pack of Spinach Mission Tortilla Wraps
1 Shamrock cookie cutter
Preheat your oven to 375. Place your cookie cutter on the Spinach Tortilla wrap and cut out as many cute little shamrocks as you can. Spread them out on parchment paper on a baking sheet. Sprinkle with olive oil and sea salt. Toast for 7 minutes or so. Watch carefully so they don’t burn. Enjoy!
Oh! You can’t forget the Rainbow fruit! A little shout out to Pinterest for the idea.
Tools and Tips to Help Marketers Inspire and Engage on Instagram
When it comes to brands and businesses, our goal is to help companies reach their respective audiences through captivating imagery in a rich, visual environment. One way we can do this is by providing new resources and tools to educate and inspire marketers.
So today we’re publishing the first in a series of blog posts aimed at helping marketers showcase their best creative work on Instagram, and we’re also announcing the launch of the The Instagram Handbook for Brands.
The Instagram Handbook for Brands
This book profiles eleven brands on Instagram that post incredibly engaging content. From @patagonia to @disneyland to @chobani, these accounts bring their unique identities and values to life through captivating imagery and a focus on their respective communities.
The book also features Instagram’s brand values and ten popular hashtags that highlight the collaborative creativity within the Instagram community, such as #chasinglight and #thingsorganizedneatly. Though the book isn’t broadly available, you can expect to see content from it featured right here on our blog.
Tips for Brands
We learned a lot from these brands about what makes for great creative on Instagram. Here are five tips you can start acting on now, based on their work:
- Be true to your brand: Ensure that your imagery expresses a clearly defined personality and voice. Photos from eyeglass retailer @warbyparker, featured in the handbook, never feel overly staged or serious, but instead draw from trends in the Instagram community to reflect the company’s quirky creativity.
- Share experiences: Offer a view into the world or lifestyle that your brand makes possible through the eyes of the people who use your products and services. The customer images and videos shared by @gopro prompt viewers to wonder what moments they could capture with a GoPro.
- Find beauty everywhere: Show how your company sees the world and make it meaningful to people. @generalelectric showcases the beauty of their technology by transporting people to giant jet engine factories and remote wind farms, capturing the machines with elegant symmetry and imparting the grand scale of these man-made wonders.
- Inspire action: Start a movement around your brand, whether that means inspiring people to capture photos while running like the #runfree campaign from @nikerunning, or to celebrate a delicious yogurt concoction, as @chobani has done with their #creationaday hashtag.
- Know your audience: Learn what people love about your brand, and explore how can you capture the imagination of new customers. @missionbicycle takes the beautiful simplicity that customers love about its bicycles and uses imagery on Instagram to turn these everyday objects into works of art.
We hope this material inspires you to be creative and compelling on Instagram. Make sure to keep a close watch on this blog; we’ll share more soon.
Surprisingly, it can be the little things that have an outsized impact on our day-to-day happiness levels.
Awesome post “On Changing Dreams” by Emma from A Beautiful Mess
- "Move with the flow of life, not against it"
It’s almost Mardi Gras time.
Ever since I visited the historic city of New Orleans over 13 years ago, I’ve been dying to make one of these fabulous cakes. Mardi Gras to me isn’t about how many beads or hurricane drinks you can exceed. It’s more about the culture and happiness this tradition brings to a city. You can feel the love spread throughout this festive season by popping in to any one of the local restaurants for some local cuisine. Cafe’ Du Monde hands down has some of the best beignets I have ever had.
So back to the cake… I came across this recipe from Brown Eyed Baker. This is by far one of the best recipes for a king cake. I do believe the sour cream helps hold the moisture within this cake while keeping it light and airy. This recipe actually rolls the bread together to form an oval. I wanted to mix it up and bit and do more of the traditional way of braiding the bread.
Braiding tip: Roll the chilled dough into a 10 x 20 inch rectangle. Spread the filling on half of the long side of the dough. Fold the dough in half covering the filling. Pat dough down firmly so the dough will stick together. Cut dough into three long strips. Press the tops of the strips together and braid the strips. Press the ends together at the bottom. Gently stretch the braid so that it measures 20 inches again. Shape it into a circle/oval and press the edges together.
It’s just the beginning of the vertical air garden…
I received this adorable cookie stamp as a gift over the holidays, and I have been dying to use it ever since. The perfect cookie to use this stamp on is shortbread. Shortbread has a wonderfully crisp, thick, buttery consistency that holds its shape well once it’s baked. Shortbread can also be easily “fancied up” within minutes. I chose to incorporate homemade strawberry jam in the center, and not just any jam…my mother in-law’s famous strawberry jam. I could put this jam on everything it’s so delicious.
So let’s get started…
What you will need:
Ingredients (modified version of Food Network’s Classic Shortbread)
- 1 cup of all-purpose flour (the original recipe from Food Network uses 2 cups of all-purpose flour. I used 1 cup AP + 1 cup of almond flour)
- 1 cup of almond flour
- 1/2 teaspoon salt
- 1/2 cup plus 2 tablespoons granulated sugar
- 1 teaspoon pure vanilla extract
- 1 cup (2 sticks) unsalted butter, room temperature, cut into chunks
- 1 teaspoon water
- Zest of 1 lemon
- Confectioner’s sugar, for dusting
- Your choice of jam for the center
- Cookie stamp
- 3-inch rounded cookie cutter
- Parchment paper (or Silpat)
- Cookie pan
- Food processor
- Plastic wrap
Preheat the oven to 375 degrees F.
Combine the flour, salt, and sugar to a food processor and pulse to combine until a rough dough is formed.
Add in the vanilla, (lemon zest), butter and the 1 teaspoon of water. Pulse together just until a dough is formed. Put the dough on a sheet of parchment paper and roll into a large ball (it may take some time to get this to form into a ball). Split the ball into 2. Tightly wrap each ball with plastic wrap. Chill the dough in the refrigerator for at least 30 minutes.
Roll each ball out so the dough is about little less than a quarter of an inch. Take your cookie cutter and begin to cut out circles. Once the circles are cut out you can take your cookie stamp and begin to stamp each cookie. Make sure you dust the top of the cookie stamp with flour before stamping the cookies so it doesn’t stick. Arrange on nonstick cookie sheets, parchment lined or Silpat lined baking sheets, 2 inches apart. Bake until the edges are just light brown, about 10 to 12 minutes, rotating the pans half way through the baking process. Remove from the oven and let cool on the cookie sheets for 5 minutes. Transfer to wire racks and cool until room temperature.
Once your cookies have cooled it’s time to jam! Take one cookie and place 1-2 tablespoons of jam on the side of the cookie that does not have the imprint from the stamp. Sandwich another cookie on top. Sift Confectioner’s sugar on the tops of the cookies.